Agency: Impact BBDO, Beirut

Via: ArabAd Zone

*wink*wink* *nudge*nudge*

I really want to be offended by this but I can’t bring myself to. I can’t help it, I just think it’s brilliant. Simple and visually appealing, playing on a very familiar idea with a new twist (no pun intended).

Just goes to show that one good idea can easily carry an ad without fancy artwork or elaborate copy. Me likey…

And then I was graciously pointed out to that this is a copycat of a Dole ad. Tsk Tsk. Plagiarism is an awful thing especially in a field that is supposed to be so creative. Shame on you Impact BBDO, I am deeply disappointed…