The One Show 2009 – Outdoor and Posters – First Cut
New York Festivals 2009 – Print – Shortlist



Agency: Y&R Dubai
Country: UAE
Creative Director: Shahir Ahmed

Copywriter: Amit Kapoor
Art Directors: Komal Bedi Sohal / Shahir Ahmed
Planner: Nadine Ghossoub
Photographer: Anuchai Secharunputong
Retouching Agency: Remix Studio Bangkok


You won’t be doing any reading after you’re dead, so donate your eyes.
I like the angle used here and the art direction. Don’t know if I want to go and pledge my eyes though. Assuming I do live on to a ripe old age, I believe they be quite weak by then.
I would have seen a lot… Now there’s an angle. 
dead one