Advertising Agency: JWT, Casablanca
Country: Morocco
Creative Director: Nicolas Geahchan
Art Director / Illustrator: Sirine Sabbah
Copywriters: Sirine Sabbah, Elias Yata
Other additional credits: Ghizlane Amouzai
Published: February 2009



I don’t know if this works or not. The illustrations, although not amazing, do catch my attention. I like the play on drama, desperation and pain, however I’m not a fan of the copy.

Final verdict: Weird and not wonderful.
Positives: Weird does not necessarily mean bad. 

Keep em coming Morocco.