Ad Agency: Leo Burnett, Dubai, UAE
Creative Director: Munah Zahr
Art Director: Tushar Mahajan
Copywriter: Zaid Alwan
Project Manager: Mays Shakhshir
Via: AdBlogArabia
“The person you are trying to reach is no longer available”
That’s right. He’s dead. Or his mobile is anyway. And coz he’s dead, Du can’t add life to him.
Du – Add life to life. Unless your dead.
Ok enough with the silliness. Message received loud and clear. Shame about the idea.
No… wait, I can’t help it.
Du(h)
Du Must Die (Say it quickly in a proper Chinese accent)
Du: To Die for (Du’s new slogan)